118 lines
5.8 KiB
Markdown
118 lines
5.8 KiB
Markdown
# Data Inventory – Overcome Fitness
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**Status:** Draft (Benchmark)
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**Last Updated:** 2026-08-02
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**Reviewed by:**
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**Source:** August 2025 public audit observations + July 2026 partial heartbeat + August 2026 process review
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## Purpose
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Establish ground truth of the client's digital presence. No analysis or diagnosis — only what exists, where it lives, and verification status.
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## Data Sources
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### Google Business Profile
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- **Access Status:** Public observation only
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- **Data Range Available:** Prior snapshot Aug 2025; current state not fully re-verified
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- **Snapshot Date:** 2025-08 (primary); 2026-08-02 (process note)
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- **Verification Tier:** Tier 2
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- **Notes / Gaps:** Address appears in directories. Prior observations noted limited public detail (rating signals, possible related second listing, limited booking/posts/Q&A visibility). Ownership and current review/photo/post state require fresh confirmation. Highest priority.
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- **Snapshot Location:** `data/clients/overcome-fitness/raw/gmb/`
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### Website (overcomefitnesscp.com)
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- **Access Status:** Public
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- **Data Range Available:** N/A (static site)
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- **Snapshot Date:** 2025-08 (primary technical observations); fresh snapshot needed
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- **Verification Tier:** Tier 2
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- **Notes / Gaps:** Live site with motivational sections and pricing page. Prior audit observed primary navigation links returning HTTP 404, missing LocalBusiness schema / meta / OG tags, filename-style image alt text, and phone/form-centric contact. Technical findings require fresh re-check before treating as current.
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- **Snapshot Location:** `data/clients/overcome-fitness/raw/website/`
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### Facebook (OvercomeFitnessCP)
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- **Access Status:** Public page visible; deeper metrics limited
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- **Data Range Available:** Partial
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- **Snapshot Date:** 2025-08
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- **Verification Tier:** Tier 2
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- **Notes / Gaps:** Page exists. Prior observation of city label mismatch (Shingle Springs vs Cameron Park) requires re-check. Full follower, post, and review data not captured in current process.
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- **Snapshot Location:** `data/clients/overcome-fitness/raw/social/facebook/`
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### Instagram @overcomefitnesscp
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- **Access Status:** Public profile exists; deeper metrics limited
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- **Data Range Available:** Partial (follower count observed in Jul 2026 heartbeat)
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- **Snapshot Date:** 2026-07 (follower count); 2025-08 (handle identified)
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- **Verification Tier:** Tier 2
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- **Notes / Gaps:** Content, engagement, and posting frequency largely unknown without deeper access.
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- **Snapshot Location:** `data/clients/overcome-fitness/raw/social/instagram/`
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### Instagram @overcometrainer
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- **Access Status:** Public profile exists; deeper metrics limited
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- **Data Range Available:** Unknown
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- **Snapshot Date:** 2025-08
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- **Verification Tier:** Tier 2
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- **Notes / Gaps:** Second related handle observed and linked from other public surfaces. Metrics incomplete.
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- **Snapshot Location:** `data/clients/overcome-fitness/raw/social/instagram/`
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### TikTok @byronslavin (personal)
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- **Access Status:** Public
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- **Data Range Available:** Public profile metrics observable at time of prior audit
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- **Snapshot Date:** 2025-08
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- **Verification Tier:** Tier 2
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- **Notes / Gaps:** Public profile presented as personal trainer / athlete oriented. Business branding and clear attribution to Overcome Fitness appeared limited or absent on the public surface. Relationship to the business requires confirmation. Metrics need freshness check.
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- **Snapshot Location:** `data/clients/overcome-fitness/raw/social/tiktok/`
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### Yelp
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- **Access Status:** Not clearly found / unclaimed or weak under current name
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- **Data Range Available:** N/A
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- **Snapshot Date:** 2025-08
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- **Verification Tier:** Tier 2
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- **Notes / Gaps:** Strong current listing under Overcome Fitness not established in prior public search. Fresh confirmation needed.
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- **Snapshot Location:** `data/clients/overcome-fitness/raw/yelp/`
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### YouTube
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- **Access Status:** Absent (no channel found under business name in prior search)
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- **Data Range Available:** N/A
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- **Snapshot Date:** 2025-08
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- **Verification Tier:** Tier 2
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- **Notes / Gaps:** No business channel identified in prior search.
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- **Snapshot Location:** N/A
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### LinkedIn
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- **Access Status:** Absent (no company page found in prior search)
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- **Data Range Available:** N/A
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- **Snapshot Date:** 2025-08
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- **Verification Tier:** Tier 2
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- **Notes / Gaps:** No company page identified.
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- **Snapshot Location:** N/A
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### TikTok (brand account)
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- **Access Status:** Absent (no clear brand account found in prior search)
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- **Data Range Available:** N/A
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- **Snapshot Date:** 2025-08
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- **Verification Tier:** Tier 2
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- **Notes / Gaps:** No @overcomefitness / @overcomefitnesscp brand account identified.
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- **Snapshot Location:** N/A
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### Booking / Scheduling System
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- **Access Status:** Not detected on public surfaces
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- **Data Range Available:** None observed
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- **Snapshot Date:** 2025-08 / 2026-08-02
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- **Verification Tier:** Tier 2
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- **Notes / Gaps:** No booking integration detected on public website or noted GMB surfaces in prior audit. Contact appears form/phone driven.
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- **Snapshot Location:** `data/clients/overcome-fitness/raw/booking/`
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## Summary of Gaps / Blockers
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- Core technical and social observations are from Aug 2025 and require fresh snapshots before Layer 1 can be locked
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- GMB ownership and current completeness remain the highest priority unknown
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- Multiple channels are only partially observable without deeper access
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- No confirmed owner-level access in the current process
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- All entries remain Tier 2
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## Human Review Gate
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- [ ] Fresh snapshots taken for website, GMB, and primary social channels
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- [ ] Every source has a Verification Tier tag
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- [ ] Snapshot dates are current and recorded
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- [ ] Data gaps are documented
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- [ ] Inventory is accurate to the best of current knowledge
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Once this gate is signed off, the inventory is **Locked** and Layer 2 may proceed on verified data.
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**Reviewer sign-off:** _________________ Date: _________
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