77 lines
2.4 KiB
Markdown
77 lines
2.4 KiB
Markdown
# Phoenix Website · Hallmark Redesign
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**Repo:** `Tony_tech/phoenix-website-hallmark`
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**Live site (unchanged):** [phoenixcameronpark.com](https://www.phoenixcameronpark.com)
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**Status:** **Prototype v2** — not deployed live.
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---
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## How to view (clone on your machine)
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```bash
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git clone https://gitea.vps1.afterthedemo.com/Tony_tech/phoenix-website-hallmark.git
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cd phoenix-website-hallmark/prototype
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open index.html # macOS
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# or: xdg-open index.html
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# or: python3 -m http.server 8765 → http://localhost:8765/
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```
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Needs network for Google Fonts + live CDN images.
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---
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## What this project is
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Redesign track for Phoenix Salon + Spa’s website: Hallmark anti-slop structure **plus** Ashley’s vision as the emotional and visual filter.
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| Path | Purpose |
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|------|---------|
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| `README.md` | This file |
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| `docs/PROJECT.md` | Goals / non-goals |
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| `docs/hallmark-audit-2026-07-16.md` | Live-site audit |
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| `docs/decision-log.md` | Decisions |
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| `prototype/` | **v2 homepage** (`index.html`, `tokens.css`, `styles.css`) |
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---
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## Why we are doing it
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Live site has real strength (Ashley, services, prices, photos) inside a Lovable/AI template shell. First prototype fixed the shell (“less slop”) but felt cool/austere vs Ashley’s **warm, clean, safe, intentional** spa. v2 re-centers her brain dump.
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### Ashley’s north star (from Gitea)
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> *Ashley actually cares. She knows skin. She sees the whole person. Phoenix feels clean, safe, professional, warm, and intentional. I trust her.*
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### v2 design choices
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| Element | Choice |
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|---------|--------|
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| Palette | Cream / charcoal / gold `#C9A86B` / soft pink `#E8B4BC` |
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| Type | Playfair Display + DM Sans |
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| Hero | Trust / whole person — not “bestie” or luxury cliché |
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| Ashley | Early on page |
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| Logo | Small header mark only — no mid-page feathers/flames wallpaper |
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| Structure | Keep anti-slop (no 3 equal steps, no Inter/white SaaS factory) |
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| CTAs | Soft booking language |
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---
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## Operating rules
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1. Gitea is the archive
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2. **No live deploy** without explicit approval
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3. Preview before publish
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4. Sensitive claims (e.g. weight, faith) need Ashley confirmation before public use
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5. Tony approves public-facing ship
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---
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## Versions
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- **v1** — Hallmark Split Studio, Cormorant/teal (less slop, not loved)
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- **v2** — Ashley vision filter (current `prototype/`)
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---
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*Updated 2026-07-16 — v2 for local clone review.*
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