3f9c86f823
- Move copilot history and CSV to docs/archive/ - Add docs/product/ (SSP, intermediate, genre packs) and engineering/adrs/ - Rename all spaced/special-char doc paths to kebab-case - Nest competitive GTM under docs/gtm/competitive/ - Point README and NORTH_STAR at CANONICAL_STRATEGY - Leave code/ unchanged for later monorepo Phase B
15 lines
848 B
Markdown
15 lines
848 B
Markdown
# Go-to-market
|
|
|
|
Channel, sales, and competitive materials. Must describe the company in [Canonical Strategy](../strategy/CANONICAL_STRATEGY.md) — not a thinner or different product.
|
|
|
|
| Doc | Purpose |
|
|
|-----|---------|
|
|
| [ideal-customer-profile.md](./ideal-customer-profile.md) | Who we target |
|
|
| [channel-strategy.md](./channel-strategy.md) | Distribution channels |
|
|
| [sales-and-marketing.md](./sales-and-marketing.md) | Sales and marketing playbook |
|
|
| [partner-one-pager.md](./partner-one-pager.md) | Partner sell-sheet |
|
|
| [competitive/intelligence.md](./competitive/intelligence.md) | Competitor landscape |
|
|
| [competitive/moats-and-risks.md](./competitive/moats-and-risks.md) | Moats and risks |
|
|
|
|
**Note:** Some GTM docs still reflect older partner-dashboard-first framing. Treat strategy as source of truth until those docs are revised.
|