79 lines
2.5 KiB
Markdown
79 lines
2.5 KiB
Markdown
# GBP Snapshot Intake v1.1
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**Purpose:** Capture raw Google Business Profile / Maps observations with zero analysis.
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**Who fills this:** Human (cold audit) or Places API export (when available).
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**Who consumes this:** Leonard / agents — map fields into Data Inventory only. Do not invent.
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**Status values to use:** Observed / Not observed / Unknown (or the specific options listed below)
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---
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## Snapshot Metadata
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- **Client name:**
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- **Snapshot date (YYYY-MM-DD):**
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- **Source:** Human eye on Maps / Places API / Owner dashboard
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- **Maps or Place URL:**
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- **Place ID (if known):**
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## Core Fields
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- **Business name shown:**
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- **Address shown:**
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- **Phone shown:**
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- **Website shown:**
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- **Primary category:**
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- **Additional categories:**
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## Reputation
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- **Star rating:**
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- **Review count:**
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- **Review responses observed:** Yes / No / Unknown
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- **Approx how many responses / how recent (optional):**
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## Ownership / Claim Signals
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- **“Own this business?” prompt visible:** Yes / No / Unknown
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- **Claimed status (your best judgment):** Yes / No / Unknown
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- **Verified badge or equivalent observed:** Yes / No / Unknown
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## Operations
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- **Hours listed:** Yes / No
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- **Hours text (paste if short):**
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- **Open now indicator observed:** Yes / No / Unknown
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## Conversion
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- **Booking button present on the GBP (not the website):** Yes / No / Unknown
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- **Booking button label (if any):**
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- **Messaging button present:** Yes / No / Unknown
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- **Other action buttons observed:**
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## Content Surface
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- **Photos present:** Yes / No
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- **Approx photo count:**
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- **Services listed:**
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- **Updates / Posts status:** Present with content / Present but empty / Not visible
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- **Most recent post date (approx, optional):**
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- **Q&A status:** Visible + has answers / Visible but empty / Not visible
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- **Attributes / highlights visible (optional):**
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## Related Listings
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- **Second related listing nearby:** Yes / No / Unknown
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- **Related listing name(s):**
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- **Related listing notes (factual only):**
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## Raw notes (optional, factual only)
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-
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---
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## Agent mapping rules (do not reason beyond this)
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1. Copy each filled field into the **GBP row** of the client Data Inventory.
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2. If a field is blank, write `Not observed`.
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3. Set **Verification Tier** to:
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- `Tier 1` only if Source = Owner dashboard or owner-confirmed export
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- otherwise `Tier 2`
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4. Set **Snapshot Date** to the intake Snapshot date.
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5. Do not create new threats unless a Threat Trigger Rule fires (see execution card).
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6. Do not add severity, recommendations, or competitor comparisons.
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