docs: add use case 05 — Jennifer the Attorney
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# Use Case 05: Jennifer — The Attorney
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## Profile
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| Field | Value |
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|---|---|
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| Name | Jennifer |
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| Business | Family Law Practice |
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## Problems
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- Trust-based buying decision
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- Expensive lead acquisition
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- Strong competition
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## Success Metrics
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- More consultation requests
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- Strong reputation
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- Local authority visibility
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## Desired Hermes Outcomes
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- Review management
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- Competitor intelligence
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- Content opportunity identification
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- Conversion optimization
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