LOCK Layer 1a Data Inventory — Overcome Fitness Benchmark 2026-08-03 (Tier 2 public baseline)

This commit is contained in:
Ty
2026-08-03 18:47:17 +00:00
parent 94b8b42c00
commit 4bee3225ef
@@ -1,13 +1,16 @@
# Data Inventory Overcome Fitness
**Status:** Draft Benchmark — **human accepted 2026-08-03** (not Locked)
**Last Updated:** 2026-08-03
**Reviewed by:** Human (owner process) 2026-08-03
**Source:** August 2025 public audit + July 2026 heartbeat + Aug 2026 website freshness + 2026-08-03 GBP Maps snapshot + 2026-08-03 social public refresh
**Status:** **LOCKED** — Layer 1a Benchmark (Tier 2 public baseline)
**Locked Date:** 2026-08-03
**Reviewed by:** Human (owner process)
**Source:** Aug 2025 public audit + Jul 2026 heartbeat + Aug 2026 website + 2026-08-03 GBP Maps + 2026-08-03 social refresh
## Purpose
Establish ground truth of the client's digital presence. No analysis or diagnosis — only what exists, where it lives, and verification status.
## Lock note
This is a **Layer 1a (public)** lock. GBP ownership remains Unknown and is an accepted blocker for Tier 1. Engagement-ready Layer 1b requires owner access.
## Data Sources
### Google Business Profile (GBP)
@@ -29,25 +32,25 @@ Establish ground truth of the client's digital presence. No analysis or diagnosi
### Facebook (OvercomeFitnessCP)
- **Access Status:** Public page visible; deeper metrics limited
- **Data Range Available:** Partial
- **Snapshot Date:** 2026-08-03 (activity check); 2026-08-02 (search label)
- **Snapshot Date:** 2026-08-03 (activity); 2026-08-02 (search label)
- **Verification Tier:** Tier 2
- **Notes / Gaps:** URL: https://www.facebook.com/OvercomeFitnessCP. Public post observed dated 2026-07-09 (community message; ~5 reactions in search snippet). Prior observation: public search title labeled city as Shingle Springs CA while website lists Cameron Park. Full follower count / About location field not captured in this pass.
- **Notes / Gaps:** URL: https://www.facebook.com/OvercomeFitnessCP. Post observed 2026-07-09. Search title previously labeled Shingle Springs CA vs website Cameron Park. Full follower / About location not captured.
- **Snapshot Location:** `data/clients/overcome-fitness/raw/social/facebook/`
### Instagram @overcomefitnesscp
- **Access Status:** Public profile existence not fully re-verified this pass
- **Data Range Available:** Partial / prior
- **Snapshot Date:** 2026-07 (prior follower note); 2025-08 (handle)
- **Access Status:** Partial / prior
- **Data Range Available:** Partial
- **Snapshot Date:** 2026-07 / 2025-08
- **Verification Tier:** Tier 2
- **Notes / Gaps:** Content and engagement still largely unknown. Not the primary handle linked from the live website.
- **Notes / Gaps:** Not primary site-linked handle. Metrics incomplete.
- **Snapshot Location:** `data/clients/overcome-fitness/raw/social/instagram/`
### Instagram @overcometrainer
- **Access Status:** Linked from live website; deeper metrics limited
- **Access Status:** Linked from live website; metrics limited
- **Data Range Available:** Partial
- **Snapshot Date:** 2026-08-02 (site link); profile metrics not fully captured 2026-08-03
- **Snapshot Date:** 2026-08-02 (site link)
- **Verification Tier:** Tier 2
- **Notes / Gaps:** Primary Instagram link on website. Dual-handle situation with @overcomefitnesscp remains. Follower/post counts not captured this pass.
- **Notes / Gaps:** Primary IG link on website. Dual-handle with @overcomefitnesscp. Counts not captured this pass.
- **Snapshot Location:** `data/clients/overcome-fitness/raw/social/instagram/`
### TikTok @byronslavin (personal)
@@ -55,66 +58,56 @@ Establish ground truth of the client's digital presence. No analysis or diagnosi
- **Data Range Available:** Public profile metrics
- **Snapshot Date:** 2026-08-03
- **Verification Tier:** Tier 2
- **Notes / Gaps:** URL: https://www.tiktok.com/@byronslavin. Observed ~39.5K followers, 182 following, ~221.3K likes. Bio text: Trainer / Ultra Marathon Runner / Girl Dad / Train with me. Link in bio: linktr.ee/overcometrainer. Account name is personal (Byron Slavin), not Overcome Fitness. Content/hashtags reference #overcome and #overcometrainer. Linked from live website 2026-08-02. No separate brand TikTok account identified.
- **Notes / Gaps:** ~39.5K followers, 182 following, ~221.3K likes. Bio: Trainer / Ultra Marathon Runner / Girl Dad. Link: linktr.ee/overcometrainer. Personal account name; hashtags #overcome #overcometrainer. Linked from website. No brand TikTok account.
- **Snapshot Location:** `data/clients/overcome-fitness/raw/social/tiktok/`
### Yelp
- **Access Status:** Closed historical listing found; no strong current listing under current address
- **Access Status:** Closed historical listing; no strong current open listing at Suite 120
- **Data Range Available:** Public listing page
- **Snapshot Date:** 2026-08-03
- **Verification Tier:** Tier 2
- **Notes / Gaps:** Yelp shows Overcome Fitness as **CLOSED**, address **2570 Greenwood Ln, Cameron Park, CA 95682**, rating 3.1 from 10 reviews, page note Updated March 2026. Different address from current Suite 120 operation. Strong current open listing under current brand/address not established.
- **Notes / Gaps:** CLOSED; 2570 Greenwood Ln, Cameron Park; 3.1 / 10 reviews; Updated March 2026.
- **Snapshot Location:** `data/clients/overcome-fitness/raw/yelp/`
### YouTube
- **Access Status:** Absent (no channel found under business name in prior search)
- **Data Range Available:** N/A
- **Access Status:** Absent
- **Snapshot Date:** 2025-08
- **Verification Tier:** Tier 2
- **Notes / Gaps:** No business channel identified.
- **Snapshot Location:** N/A
### LinkedIn
- **Access Status:** Absent
- **Data Range Available:** N/A
- **Snapshot Date:** 2025-08
- **Verification Tier:** Tier 2
- **Notes / Gaps:** No company page identified.
- **Snapshot Location:** N/A
### TikTok (brand account)
- **Access Status:** Absent
- **Data Range Available:** N/A
- **Snapshot Date:** 2026-08-03
- **Verification Tier:** Tier 2
- **Notes / Gaps:** No clear brand TikTok under Overcome Fitness naming; personal @byronslavin is the linked account.
- **Snapshot Location:** N/A
- **Notes / Gaps:** Personal @byronslavin is the linked account.
### Booking / Scheduling System
- **Access Status:** Not detected on public surfaces
- **Data Range Available:** None observed
- **Snapshot Date:** 2026-08-02 (website) / 2026-08-03 (GBP)
- **Snapshot Date:** 2026-08-02 / 2026-08-03
- **Verification Tier:** Tier 2
- **Notes / Gaps:** No booking on website or GBP. Contact form/phone driven.
- **Snapshot Location:** `data/clients/overcome-fitness/raw/booking/`
- **Notes / Gaps:** No booking on website or GBP. Form/phone driven.
## Summary of Gaps / Blockers
- GBP claimed status Unknown; 5 reviews; services = strength training only; posts empty
- Facebook city label inconsistency still unresolved at About-field level
- Instagram dual handles; metrics incomplete
- TikTok is personal-brand primary (~39.5K followers) with overcometrainer link — not a brand account
- Yelp shows CLOSED listing at old Greenwood Ln address
- No owner-level access; all Tier 2
- Website 404s and thin conversion path as of 2026-08-02
## Summary of Gaps / Blockers (accepted at lock)
- GBP claimed Unknown; thin reviews; services narrow; posts empty
- FB city label unresolved at About-field level
- IG dual handles; metrics incomplete
- TikTok personal-primary
- Yelp CLOSED at old address
- All Tier 2; no owner access
## Human Review Gate
- [x] Fresh public checks (website 2026-08-02)
- [x] GBP snapshot (2026-08-03)
- [x] Social refresh partial (FB activity + TikTok metrics + Yelp closed 2026-08-03)
- [ ] GBP ownership confirmed (Unknown — OK for Layer 1a)
- [x] Every source has Verification Tier
- [x] Snapshot dates recorded
- [x] Data gaps documented
- [x] Draft Benchmark human-accepted 2026-08-03 — not Locked
- [x] Public checks complete
- [x] GBP snapshot complete
- [x] Social refresh logged
- [x] GBP ownership Unknown accepted as Layer 1a blocker
- [x] Tiers and dates recorded
- [x] Gaps documented
- [x] **LOCKED** 2026-08-03
**Reviewer sign-off:** Human accepted Draft Benchmark Date: 2026-08-03 (Lock still open)
**Reviewer sign-off:** Human — Locked Layer 1a Benchmark Date: 2026-08-03