diff --git a/docs/gtm/Competitive Intelligence.md b/docs/gtm/Competitive Intelligence.md index 14a6557..f1107c8 100644 --- a/docs/gtm/Competitive Intelligence.md +++ b/docs/gtm/Competitive Intelligence.md @@ -77,7 +77,7 @@ Pie is the most direct competitor to `geolocal.io` in terms of *go-to-market*. H #### Core Product -Pie is a growth platform for local businesses with three products [citation:4][citation:8]: +Pie is a growth platform for local businesses with three products [citation:4]: | Product | Function | | :--- | :--- | @@ -89,8 +89,8 @@ Pie is a growth platform for local businesses with three products [citation:4][c - **Funding:** $23.7M total ($19.5M Series A led by Lightspeed Venture Partners) [citation:4] - **Leadership:** Founded by former Square and Toast operators [citation:4] -- **Distribution:** Thousands of businesses; embedded partnerships with vertical platforms (e.g., auto-repair system Tekmetric) [citation:4][citation:8] -- **Pricing:** Undercuts agencies—one reported example was ~$359/month (vs. $2,500-$5,000/month for agencies) [citation:4][citation:8] +- **Distribution:** Thousands of businesses; embedded partnerships with vertical platforms (e.g., auto-repair system Tekmetric) [citation:4] +- **Pricing:** Undercuts agencies—one reported example was ~$359/month (vs. $2,500-$5,000/month for agencies) [citation:4] #### Why Pie Is Different From You @@ -101,7 +101,7 @@ Pie is a growth platform for local businesses with three products [citation:4][c | **Technical approach** | Optimizes existing signals (GBP, website, Yelp) | Exposes business data **directly to AI agents** via MCP | | **Value prop** | "We get you found in AI search" | "You become a direct, interactive source of truth for AI" | -*Source: Pie's own communications [citation:4][citation:8]* +*Source: Pie's own communications [citation:4]* ### 3.2 Mainstreet @@ -213,22 +213,20 @@ The competitive risk is that Yelp or Google could offer hosted MCP endpoints for > *"Yelp and Google control the data. Pie optimizes your visibility in their data. `geolocal.io` lets you become the data source."* -## 8. Citation Table +## 8. References -| ID | Source | -| :--- | :--- | -| [1] | MCP Repository, "Yelp Fusion MCP Server," 2026 | -| [2] | GitHub, "VibeAds MCP Server," April 2026 | -| [3] | NPM, "@mainstreet/mcp," July 2026 | -| [4] | Wedbush Securities, "Pie Raises $23.7M," June 2026 | -| [5] | Apify, "Local Business Directory Extractor MCP," 2026 | -| [6] | The Next Web, "Pie raises $19.5M," June 2026 | -| [7] | GitHub, "Google Local MCP Server," May 2026 | -| [8] | Wedbush Securities, "Pie Raises $23.7M," June 2026 | -| [9] | Apify, "Local Business Contact Finder MCP," 2026 | -| [10] | Yelp, "Fusion AI Data Licensing," 2024 | -| [11] | NPM, "@nexgendata/google-maps-mcp-server," 2026 | -| [12] | Medium, "Your Google Business Profile Is a Lie," 2025 | -| [13] | PYMNTS, "Pie Raises $19 Million," June 2026 | -| [14] | Apify, "Local Business Lead Generator MCP," 2025 | -| [15] | Apify, "Yelp Business API MCP," 2026 | \ No newline at end of file +| # | Source | URL | +|---|--------|-----| +| [1] | Yelp Fusion MCP Server (official) | | +| [2] | VibeAds MCP Server (official) | | +| [3] | Mainstreet MCP (`@mainstreet/mcp`) | | +| [4] | Pie raises $23.7M Series A (Lightspeed) | | +| [5] | Apify MCP Server (generic wrapper for any Apify actor) | | +| [6] | The Next Web — "Pie raises $19.5M" (pre-Series A) | | +| [7] | Google Local MCP Server (community) | | +| [9] | Compass — Crawler Google Places (Apify) | | +| [10] | Yelp Data Licensing Pricing | | +| [11] | nexgendata Google Maps MCP Server (Apify) | | +| [12] | "Your Google Business Profile Is a Lie and AI Knows It" (Medium) | | +| [14] | Apify — Lead Generation Use Case | | +| [15] | Yelp Business API (Apify — epctex) | | \ No newline at end of file