Checkpoint working business plan on planning-rev2

Capture mid-stream decisions (north star intent, owner-first buyer,
agent-mediated discovery path, free checkup flywheel) so conversation
progress is durable on the branch.
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| Doc | Role |
|-----|------|
| **[CANONICAL_STRATEGY.md](./CANONICAL_STRATEGY.md)** | Final-draft operating strategy — team plans, builds, and sells against this |
| **[BUSINESS_PLAN.md](./BUSINESS_PLAN.md)** | Working business plan on `planning-rev2` — iterate here; checkpoint conversation decisions |
| **[CANONICAL_STRATEGY.md](./CANONICAL_STRATEGY.md)** | Prior operating strategy draft — raw material until the business plan supersedes or merges it |
## Companion product specs
- [Product overview](../product/overview.md)
- [Use cases](../product/use-cases/)
If another doc conflicts with the canonical strategy, update that doc or deliberately revise the strategy. Do not leave both live.
If another doc conflicts with the active plan on this branch, update that doc or deliberately revise the plan. Do not leave both live as competing truth.