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docs/SETUP_UX.md

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+# Owner Setup UX (post-install)
+
+**Status:** Outline. Scenarios: [design/scenarios.md](../design/scenarios.md).
+
+## Prerequisite
+
+Install stages S0–S6 complete ([INSTALL.md](INSTALL.md)).
+
+## Flow
+
+1. **Name the assistant** → profile/sandbox name.  
+2. **Profile intake** — business, timezone, hours, priorities, hard rules.  
+3. **Channels** — WhatsApp, Email, Telegram (connect / skip / later).  
+4. **Scheduling** — owner’s Vagaro and/or Square.  
+5. **Books** — owner’s QuickBooks Online.  
+6. **Expectations** — draft-only client send; no auto-publish; no inventing live data.  
+7. **Capability report** — plain language.
+
+## Rules
+
+- Owner never receives terminal/Docker/editor instructions.  
+- Secrets via operator `scripts/connect-*.sh` + OpenShell providers / NemoClaw channel flows.  
+- Agent explains vendor browser steps only.
+
+## Related
+
+[design/use-cases.md](../design/use-cases.md) family E · [design/mcp-integrations.md](../design/mcp-integrations.md)