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DOP Cold Audit — Multi-Location — Above the Gate Dentistry (Diamond Springs + El Dorado Hills)

Audited: 2026-08-09 · By: DOP (Leonard) · Evidence standard: cold-audit-protocol.md Metro: El Dorado County, CA — TWO physical locations Site: https://abovethegate.com/ (⚠️ 403 Forbidden to curl + browser at audit time — bot-blocked)

Why this target

Above the Gate Dentistry is a genuine multi-location practice: two offices in El Dorado County —

  • Diamond Springs: (916) 656-0050
  • El Dorado Hills: (916) 299-8983

This is the vertical where DOP has no competitor case study (Bizl had none for multi-location) — making it the highest-value first-party evidence to build.

Queries tested (high-intent)

  1. "dentist Diamond Springs El Dorado Hills CA"
  2. "family dentist El Dorado Hills CA"
  3. "dentist near me Cameron Park CA"

Results — AI/search answer presence

  • Q1 (Diamond Springs/EDH dentist): Above the Gate ranks position 2 (its own homepage) behind Diamond Springs Dental Center. Both phones visible in snippet.
  • Q2 (family dentist EDH): Above the Gate absent from top 5 — Yelp EDH dentists + Diamond Springs Dental dominate.
  • Q3 (Cameron Park): absent (no Cameron Park office).

Signal scores (05, human-verified)

Signal Score Tier Evidence
GBP completeness 2 T2 (proxy) Two GBP listings inferred (2 phones, 2 cities) but NOT directly inspectable (Google IP-blocked).
Foursquare claim 0 Unverified Not checked (site 403; Foursquare outage).
Website schema 0 T1 Could NOT retrieve — site returned HTTP 403 to curl and browser. Schema status UNKNOWN.
AI-answer presence 2 T2 Surfaces for its own brand+dual-city query; absent for single-city "family dentist EDH."
Citation consistency (NAP) 2 T1/T2 Two distinct phone numbers for two locations is correct practice — BUT risk: if either GBP or a directory merges them, or if the site schema publishes one address/phone, AI inference can misattribute. Not verifiable this pass (site blocked).

Concrete gaps found (honest)

  1. Site fully bot-blocked (403): No schema, no page content retrievable from this environment. This is itself a finding — if AI crawlers (or the site's own CDN) are blocked the same way, the practice's structured data may be invisible to AI-answer engines. Verify the 403 is IP-specific, not a blanket block.
  2. Multi-location NAP-split risk (structural): Two locations = two GBP entities, two phones, two citations. The classic failure mode is inconsistent address/geo across the two GBP listings and the site's LocalBusiness/Dentist schema (if each location lacks its own schema node, AI may collapse both into one ambiguous entity). This MUST be verified by inspecting the live site schema (currently blocked) + both GBP profiles.
  3. Geo gap for El Dorado Hills "family dentist": ranks for dual-city brand query but not the high-intent single-city EDH query — suggests the EDH location's page/schema is under-optimized vs Diamond Springs.

Verdict

Above the Gate is the proof case DOP needs: a real multi-location practice with a structural NAP-split risk that automated tools routinely get wrong. The 403 block prevented full evidence capture this pass — re-audit with a residential/whitelisted IP or direct GBP access to complete Tier-1 schema + GBP verification. Until then, the multi-location gap is partially evidenced (Tier-2 search + phone split) but not Tier-1 closed.

Evidence references

  • Site (blocked): https://abovethegate.com/ — HTTP 403 (curl + browser, 2026-08-09)
  • Search snippet (Tier-2): web_search "dentist Diamond Springs El Dorado Hills CA" → shows both phones
  • GBP: NOT inspected (Google IP-blocked); two listings inferred from dual phone numbers
  • Foursquare: NOT inspected (outage)

Honesty note

This audit is incomplete by environment constraint, not by method. The two-phone/dual-city signal is real (Tier-2). The schema + GBP Tier-1 confirmation is PENDING a re-audit that can reach the site. Do NOT present this as a finished multi-location audit to a client — frame it as "structural risk identified, full verification scheduled."