# GBP Snapshot Intake v1.1

**Purpose:** Capture raw Google Business Profile / Maps observations with zero analysis.

**Who fills this:** Human (cold audit) or Places API export (when available).

**Who consumes this:** Leonard / agents — map fields into Data Inventory only. Do not invent.

**Status values to use:** Observed / Not observed / Unknown (or the specific options listed below)

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## Snapshot Metadata
- **Client name:**
- **Snapshot date (YYYY-MM-DD):**
- **Source:** Human eye on Maps / Places API / Owner dashboard
- **Maps or Place URL:**
- **Place ID (if known):**

## Core Fields
- **Business name shown:**
- **Address shown:**
- **Phone shown:**
- **Website shown:**
- **Primary category:**
- **Additional categories:**

## Reputation
- **Star rating:**
- **Review count:**
- **Review responses observed:** Yes / No / Unknown
- **Approx how many responses / how recent (optional):**

## Ownership / Claim Signals
- **“Own this business?” prompt visible:** Yes / No / Unknown
- **Claimed status (your best judgment):** Yes / No / Unknown
- **Verified badge or equivalent observed:** Yes / No / Unknown

## Operations
- **Hours listed:** Yes / No
- **Hours text (paste if short):**
- **Open now indicator observed:** Yes / No / Unknown

## Conversion
- **Booking button present on the GBP (not the website):** Yes / No / Unknown
- **Booking button label (if any):**
- **Messaging button present:** Yes / No / Unknown
- **Other action buttons observed:**

## Content Surface
- **Photos present:** Yes / No
- **Approx photo count:**
- **Services listed:**
- **Updates / Posts status:** Present with content / Present but empty / Not visible
- **Most recent post date (approx, optional):**
- **Q&A status:** Visible + has answers / Visible but empty / Not visible
- **Attributes / highlights visible (optional):**

## Related Listings
- **Second related listing nearby:** Yes / No / Unknown
- **Related listing name(s):**
- **Related listing notes (factual only):**

## Raw notes (optional, factual only)
- 

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## Agent mapping rules (do not reason beyond this)

1. Copy each filled field into the **GBP row** of the client Data Inventory.
2. If a field is blank, write `Not observed`.
3. Set **Verification Tier** to:
   - `Tier 1` only if Source = Owner dashboard or owner-confirmed export
   - otherwise `Tier 2`
4. Set **Snapshot Date** to the intake Snapshot date.
5. Do not create new threats unless a Threat Trigger Rule fires (see execution card).
6. Do not add severity, recommendations, or competitor comparisons.