From 8da7b0bb55b7bc0194b5fadbba2c070093736824 Mon Sep 17 00:00:00 2001 From: Leonard Date: Thu, 23 Jul 2026 23:09:17 +0000 Subject: [PATCH] =?UTF-8?q?docs:=20add=20use=20case=2002=20=E2=80=94=20Jim?= =?UTF-8?q?=20the=20Plumber?= MIME-Version: 1.0 Content-Type: text/plain; charset=UTF-8 Content-Transfer-Encoding: 8bit --- docs/use-cases/02-jim-plumber.md | 30 ++++++++++++++++++++++++++++++ 1 file changed, 30 insertions(+) create mode 100644 docs/use-cases/02-jim-plumber.md diff --git a/docs/use-cases/02-jim-plumber.md b/docs/use-cases/02-jim-plumber.md new file mode 100644 index 0000000..01fe9d1 --- /dev/null +++ b/docs/use-cases/02-jim-plumber.md @@ -0,0 +1,30 @@ +# Use Case 02: Jim — The Plumber + +## Profile + +| Field | Value | +|---|---| +| Name | Jim | +| Business | Plumbing Company | +| Employees | 3 | +| Revenue Driver | Inbound service calls | + +## Problems + +- Depends on referrals +- Limited web presence +- Competitors dominate search +- Doesn't understand SEO + +## Success Metrics + +- More phone calls +- More local leads +- Better ranking for service keywords + +## Desired Hermes Outcomes + +- Local SEO monitoring +- Citation consistency +- Competitor tracking +- Lead generation recommendations \ No newline at end of file