diff --git a/README.md b/README.md index c0c6172..de69ba1 100644 --- a/README.md +++ b/README.md @@ -38,7 +38,9 @@ It includes: ### Service Domains 1. **Customer Path Integrity** — customers can find, trust, contact, book, visit, or otherwise engage without preventable digital friction. -2. **AI Visibility Integrity / AEO** — search engines and AI systems can find, understand, and accurately represent the business. +2. **AI Visibility Integrity (AEO + GEO)** — search engines and AI systems can find, understand, and accurately represent the business. + - **AEO (Answer Engine Optimization)**: make facts extractable and correctly parseable by answer engines (structure, schema, direct-answer blocks, llms.txt, NAP/entity consistency). + - **GEO (Generative Engine Optimization)**: make the business a preferred, accurately represented source inside generative narratives (entity authority, tier-1 citations, cross-web consistency, brand-mention density). 3. **Local Competitive Awareness** — local market context via competitor visibility, positioning, review movement, and AI-answer comparison. ### Evidence Model @@ -64,7 +66,7 @@ Field states: ``` Intake → evidence capture (website, GBP, NAP, schema, listings) -→ AI representation test (buyer-intent queries across models) +→ AI representation test (buyer-intent queries across models — covers both extraction surfaces and generative citation/accuracy) → Silent Customer Loss Map → evidence classification (tier + source independence) → draft canonical business record @@ -93,6 +95,7 @@ Core philosophy and architectural decisions are recorded in `docs/decisions/`. S | Scope narrowed: VeriPath first, GeoLocal deferred | `docs/decisions/2026-08-13-narrowing-scope-veripath-first.md` | | VeriPath owns canonical truth | `docs/decisions/2026-08-12-veripath-system-of-record-boundary.md` | | Execution roadmap v0.1 | `docs/roadmap/execution-roadmap-v0.1.md` | +| AEO + GEO ingested into AI Visibility Integrity | `docs/decisions/2026-08-17-aeo-geo-ingestion-into-veripath-model.md` | ---