docs: rewrite README for digital-operations-partner

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-# hermes-digital-growth-platform
+# Digital Operations Partner

-Human-supervised, agent-assisted digital growth platform for small and medium businesses. Continuous opportunity discovery, analysis, monitoring, and prioritization for online visibility, reputation, and customer acquisition.
+A human-supervised, agent-assisted digital growth platform for small and medium businesses.
+
+The platform continuously discovers, analyzes, monitors, and prioritizes opportunities that improve a business's online visibility, reputation, customer acquisition and retention. The system is designed around expert human oversight and agent scalability.
+
+## Repository Structure
+
+```
+/
+├── docs/              — Vision, architecture, business model, use cases, workflows, agents, roadmap
+├── research/          — Competitors, pricing, local SEO, market analysis
+├── specifications/    — Data models: client, opportunity, reporting, monitoring
+└── implementation/    — Onboarding, discovery, auditing, monitoring, reporting, automation
+```
+
+## Philosophy
+
+**Users → Problems → Requirements → Workflows → Agents → Tools**
+
+No automation runs until the business is understood. This repository builds from first principles: use cases drive architecture, not the other way around.