Update video production README with clear, practical workflow

projects/salon-social-media-system/video/README.md

@@ -1,3 +1,42 @@
-# Video Pipeline
+# Phoenix Salon Video Production
 
-Hyperframes templates, FFMPEG scripts, subtitling workflows.
+Simple, high-quality tools for making professional Reels.
+
+## Goal
+Produce clean, on-brand 15–30 second vertical videos quickly without overcomplicating the process.
+
+## Files in This Folder
+
+| File | Purpose |
+|------|--------|
+| `hyperframes-reel-template.html` | Clean, production-ready HyperFrames template with good typography, logo placement, and timing structure |
+| `ffmpeg-helpers.sh` | Simple, reliable commands for clipping, subtitles, vertical formatting, and exporting |
+
+## Recommended Workflow (Minimal)
+
+1. **Clip** the best 15–20 seconds from raw footage
+2. **Add subtitles** (burn clean, readable captions)
+3. **Make vertical** (1080x1920)
+4. **Add logo** (optional but recommended)
+5. **Export** optimized for Instagram / TikTok
+
+## Quick Start
+
+```bash
+# Make sure ffmpeg-helpers.sh is executable
+chmod +x ffmpeg-helpers.sh
+
+# Example full flow
+./ffmpeg-helpers.sh clip raw.mp4 00:00:08 00:00:18 part1.mp4
+./ffmpeg-helpers.sh burn_subtitles part1.mp4 captions.srt part1_subs.mp4
+./ffmpeg-helpers.sh make_vertical part1_subs.mp4 reel.mp4
+./ffmpeg-helpers.sh add_logo reel.mp4 logo.png final.mp4
+./ffmpeg-helpers.sh export_reel final.mp4 phoenix-reel.mp4
+```
+
+## Notes
+- Keep raw footage outside of Git (use .gitignore)
+- For best results, record in good lighting with clear audio
+- Use the HyperFrames template when you want more animated captions or polished motion graphics
+
+Ready to make great content for Phoenix Salon & Spa.