docs: decision log — homepage v2 Ashley vision

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# Decision log — phoenix-website-hallmark # Decision log — phoenix-website-hallmark
## 2026-07-16: Project start + Hallmark audit + local prototype ## 2026-07-16: Project start + Hallmark audit + local prototype v1
**Decision:** Create dedicated Gitea repo `Tony_tech/phoenix-website-hallmark`, store project definition (what/why), full audit notes, and Hallmark homepage prototype. Do **not** deploy to production. **Decision:** Create dedicated Gitea repo `Tony_tech/phoenix-website-hallmark`, store project definition, audit, and v1 prototype. No live deploy.
**Rationale:** Live site has real content but AI-template structure. Hallmark skill is now available in Leonard. Prototype-first avoids live-patch failure modes. User directed: write only to Gitea and document project purpose. **Rationale:** Live site has real content but AI-template structure. Prototype-first.
**Implementation:** **Trade-offs:** Homepage-only; live CDN images; book links to production.
- Repo: `Tony_tech/phoenix-website-hallmark` (main)
- Files: README, docs/PROJECT.md, docs/hallmark-audit-2026-07-16.md, docs/decision-log.md, prototype/* ---
## 2026-07-16: Homepage v2 — Ashley vision filter
**Decision:** Rebuild `prototype/` as v2 driven by Ashleys Gitea brain dump, not Hallmark structure alone.
**Rationale:** User liked v1 “less slop” but did not love it. v1 was anti-template; v2 must feel like Ashley: clean, safe, professional, warm, intentional; whole-person care; cream/gold/charcoal + Playfair; trust sentence first; Ashley early; no bird wallpaper; soft CTAs.
**Sources used:**
- `Tony_tech/personal-agent-os``ashleys-vision-summary.md`, `brand-guidelines.md`
- `Tony_tech/research``phoenix-salon-brand-voice.md`
- Collaborator sourcemap / brand-voice transcript (visual: Playfair, cream/gold/charcoal, #E8B4BC, #C9A86B, DM Sans)
**Implementation:** Updated `prototype/index.html`, `tokens.css`, `styles.css`; README note for clone/view.
**Trade-offs accepted:** **Trade-offs accepted:**
- Prototype is homepage-only (not full multi-page) - Still homepage-only prototype
- Uses live CDN image URLs (not vendored assets) - Sensitive claims (weight loss, faith) omitted until confirmed
- Book links still point at production booking (intentional) - Phoenix logo kept small in header only (not mid-page watermarks)
**Not confirmed:** Preferred production host/stack for eventual cutover (Lovable vs self-host vs other). **Not confirmed:** Final gold hex preference if Ashley has a different brand book; multi-page IA; production deploy stack.