diff --git a/raw/gbp-snapshots/2026-08-05-baseline.md b/raw/gbp-snapshots/2026-08-05-baseline.md
new file mode 100644
index 0000000..4ad8ec8
--- /dev/null
+++ b/raw/gbp-snapshots/2026-08-05-baseline.md
@@ -0,0 +1,32 @@
+# GBP Snapshot — Phoenix Salon + Spa
+
+**Date:** 2026-08-05
+**Type:** Baseline (Layer 1a — Public Cold Audit)
+**Status:** Draft — initial public data capture
+**Auditor:** Leonard (Hermes Agent)
+
+## Business Info
+- **Name:** Phoenix Salon + Spa
+- **Address:** [TBD — public sources]
+- **Phone:** [TBD]
+- **Website:** [TBD]
+- **GMB CID:** [TBD]
+
+## Snapshot Sections
+- [ ] Basic business info verified
+- [ ] Categories and attributes
+- [ ] Hours of operation
+- [ ] Photos & virtual tour
+- [ ] Reviews (count, rating, response pattern)
+- [ ] Q&A section
+- [ ] Posts/updates
+- [ ] Products & services
+- [ ] Booking/CTA links
+- [ ] Insights & search queries
+- [ ] Competitor landscape
+
+## Raw Observations
+*To be filled during layer 1a cold audit*
+
+---
+*Generated by Leonard for the client-data-pss repository.*